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Proposals & Pricing·FEAT / 00:00

Stop Sending Proposals as PDFs

FirstSlate gives video producers a better way to present pricing, scope, and packages — and lets clients accept online in one click.

Most video producers send proposals the same way. You pull something together in Google Docs or a PDF, attach it to an email, and hope the client reads the right version. They reply with questions. You send a revised version. They forward it to someone else on their team who asks the same questions again.

By the time they say yes, you've spent more time on the proposal than you budgeted for pre-production.

We're video producers too — and we know that's just the beginning of the problem. When you're starting out, Google Docs gets the job done. As your business grows, you start building custom documents, adding tools, stacking subscriptions just to cover each phase of the client process. And none of it talks to each other. So when a client wants to change the scope, you're manually updating the proposal, revising the contract, adjusting the invoice — all separately, all by hand. Every time.

That's the problem FirstSlate was built to fix.

You build your proposal in the dashboard — one package, or up to three tiers with different scope levels and price points. Send your client a link. They open it, read through what's included, pick a package, and accept. No PDF, no back-and-forth, no version confusion. When scope changes, you update one place and everything reflects it. You get a notification when they accept, and the project moves forward — cleanly.

One tool. One workflow. No patchwork.

How it works

Scene by scene.

SCENE 00:01

Build your packages

Set up one package or up to three tiers — Essential, Standard, and Premium, or whatever naming fits your brand. Each tier gets its own price, deliverables list, and scope checklist.

SCENE 00:02

Add your scope details

Check off exactly what's included at each tier — shoot days, revisions, formats, music licensing, color grading. Clients can see what they're getting and what moves up a level.

SCENE 00:03

Send the link

One click sends your client a branded proposal link. They open it on any device, no account required. Your logo, brand color, and contact info are all there.

SCENE 00:04

Client accepts, you move forward

Your client selects a package and accepts. You get notified immediately. The accepted proposal becomes the source of truth for the invoice — no re-entering data.

Why it matters

What you actually get.

No more version control headaches

There's one link, one version. If you update the proposal, the link reflects it. No more 'which PDF did they sign off on?'

Multi-tier pricing that works

Give clients a real choice without overwhelming them. Up to three tiers lets them self-select based on budget — and they often upgrade when they see what the next tier includes.

Scope is locked in writing

The accepted proposal documents exactly what was agreed. When scope creep comes up — and it will — you have a clear reference point.

Your brand throughout

Clients see your logo, your colors, and your contact information. Not a generic template, not another company's branding.

One click to invoice

When a proposal is accepted, generating the invoice takes seconds. The line items, amounts, and client details carry over automatically.

Works for any project size

A single flat-rate package for a quick corporate shoot. Three tiers for a branded content campaign. The same tool handles both.

Who it's for

Whether you shoot alone or with a team.

01

Freelance videographers

Replace the Google Doc you've been patching together for years with a proposal that looks professional and gets answered faster.

02

Small production companies

Standardize how your team presents pricing so every proposal that goes out reflects your studio the same way — regardless of who built it.

03

Growing studios

Handle more clients without adding more admin overhead. The proposal process scales with you.

Common questions

Still have questions?

Ready to try it yourself?

Set up your studio in under 15 minutes. Free to start, no credit card required.